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Learning Lab: Demystifying Social and Behavior Change: The Key to Improving the Quality of SBC Programming through Evaluations
byANH Academy
Academy Week Learning Lab
Date and Time
From: 20 June 2023, 16:30
To: 20 June 2023, 18:30 - CAT (GMT+2)
Open Full Event Demystifying Social and Behavior Change

The times of this event are in CAT

Level: Basic

Social and behaviour change (SBC) works! Now more than ever, behavioural science is part of global conversations, as it is fundamental to solving complex problems like malnutrition. In search of what works (and what does not!) to improve global nutrition behaviours, we often rely on evaluative data. Often, however, the role of SBC in evaluations is reduced to practitioners' success in improving knowledge, overlooking the extent to which the behaviour changed, which approaches were most effective in changing the behaviour and why. To strengthen evaluations of SBC approaches used to improve nutrition outcomes, USAID Advancing Nutrition produced global guidance that demystifies SBC for evaluators and offers practical tips for improving quality. In this session, participants will step into the role of an evaluator tasked with helping a program understand why nutrition behaviours are stagnant and work through virtual puzzles to develop a complete picture of how to conduct the evaluation.

Preparation materials 

We recommend that you visit the resources prior to attending the session. 

  • Riley Auer (USAID Advancing Nutrition)
  • Veronica Varela (USAID Advancing Nutrition)
  • Shaneka Thurman (USAID Advancing Nutrition)



Check out our ANH2023 communications toolkit media toolkit for useful Twitter handles, graphics and other materials. 

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