Webinar #5 in our Webinar Series on Social and Behaviour Change (SBC) for Improved Agriculture and Nutrition 

(learn more about the series here)

The last out of five webinars follows up on the previous webinars that explained how to identify the key barriers and motivators to change, how to design an SBC strategy and how to develop the required SBC messages and materials. The last webinar is designed to help you use your M&E systems to not only measure the results of your SBC programming but also improve its quality and overall impact. You will be able to:

• learn how baseline surveys can be used to segment target audiences

• see examples of how routine indicator monitoring data can be used to identify programmatic obstacles

• learn how to select meaningful SBC indicators

• understand qualitative approaches to assess programme performance during implementation and how they can be used to better understand how or why an approach is or is not working

• know how endline data can help to explain whether the programme reached the desired outcome and can be used to understand what should be improved upon in future programmes

You can look forward to plenty of practical examples, useful tips and resources that will enable you to apply what you learnt in your work. A substantial portion of the webinar’s time will be allocated to participants’ questions. The speakers include: Leanne Dougherty and Komlan Edan (see their short bios below)

Note: To access this webinar, you will need to register and be logged in to your Zoom account. If you don't have a Zoom account, you can create one here for free.

About our Webinar Series on Social and Behaviour Change (SBC) for Improved Agriculture and Nutrition 

(learn more about the series here)

The webinar is part of a webinar series running through the second half of 2020. It aims to help people integrate SBC effectively into each stage of their interventions, especially in the context of agricultural, food security and nutrition projects in low-income countries. Throughout the entire series, experienced SBC practitioners and researchers share useful guidance and inspiration on a range of topics, including:

1. SBC essentials
2. identification of the key barriers and motivators to change
3. design of SBC strategies
4. development of effective SBC messages and materials
5. effective monitoring and evaluation of SBC interventions

All webinars are in English; however, recordings with French subtitles will be available shortly after each webinar.

The webinars are an excellent opportunity for people to gain comprehensive knowledge, skills and inspiration for facilitating behaviour change in an effective way. Therefore, we encourage you to share this invitation extensively with your M&E colleagues.  

Join the conversation on social media

Share quotes from the speakers, reflections, screenshots and more on social media. Use these hashtags and handles on Twitter:

• #SocialBehaviourChange
• GIZ: @GIZ_gmbh
• Cecilia Gonzalez: @Cecilia_AgNut
• ANH Academy: @anh_academy

Resources 

• Webinar presentation slides 

Monitoring and Evaluation Resources

• Measure Demographic and Health Survey and UNICEF Multiple Indicator Cluster Surveys

• USAID Performance Indicator Reference Sheet (PIRS) Guidance & Template

• Croft, Trevor N., Aileen M. J. Marshall, Courtney K. Allen, et al. 2018. Guide to DHS Statistics. Rockville, Maryland, USA: ICF.

• USAID Feed the Future Indicator Handbook

• Indikit

Social and Behavior Change Monitoring and Evaluation Resources

• GIZ’s Insights and Practice Social and Behavior Change Practionner’s Guide Chapter 5

• Compass for SBC how-to guides: How to develop Indicators

• Breakthrough RESEARCH’s Twelve recommended indicators for Family Planning Social and Behavior Change Programs

• Breakthrough RESEARCH’s Strengthening Social and Behavior Change Monitoring and Evaluation in Francophone West Africa

• Breakthrough RESEARCH’s Guidelines for Costing Social and Behavior Change Programs

• IRH’s Learning collaborative to advance normative change

• UNICEF Behavioral Drivers Model (BDM)

• UNICEF BDM Conceptual Framework

Speakers

Leanne Dougherty is a public health expert with over 20 years of experience in research, management and technical assistance. Ms. Dougherty’s research focuses on informing demand creation strategies for public health products and services and monitoring and evaluating SBC approaches in sub-Saharan Africa. She is the Senior Implementation Science Advisor for Breakthrough-RESEARCH, a global initiative focused on generating evidence and promoting its use to strengthen SBC programming for improved health and development outcomes.

Komlan Edan is an Economist Statistician and International Development Specialist with more than fourteen years of working experience in the fields of reproductive health, governance and economics. Mr. Komlan worked as M&E officer, statistician, data analyst and research associate for interventions in Togo, Guinea, Burkina Faso and Côte d'Ivoire. He worked particularly with Populations Services International (PSI), the World Bank and Breakthrough-Research. He has a good command of evaluation methods and practice specifically the evaluation of SBC programmes.

Moderator

Cecilia Gonzalez is a multilingual international development professional with 10 years of experience in program management and technical aspects of food and agriculture. Since 2015, she has helped coordinate the Agriculture-Community of Practice (Ag2Nut), an online global community of roughly 7,500 members from 129 countries.